WINDHOEK DRAUGHT- RUGBY SPONSORSHIP
Resilience, perseverance and hard work is baked into the DNA of Namibians. It is all or nothing for the
nation’s fans, the Welwitschias and Windhoek Draught. Throughout history, the land of Namibia has demanded great effort to ensure its successes.
There are no half measures, it takes everything.
It takes 100%.
This piece of film was made to evoke a feeling of pride and excitement, fuelled by Windhoek Premium Draught, the fans and the players. Setting the tone for related social content and the whole campaign. It is an epic montage showcasing the national rugby team, the people who work in the background,
the fans and Windhoek; all supporting 100%.
Art Director: Kelsey Neethling
Copywriter: Garth Welman
Creative Directors: Devon Bolland & Lazarus Mathebula
